Nature.is

Let’s join our hands together and practice eco-shopping!

Ecologically conscious shopping or eco-shopping is about choosing the product which is less harmful to the environment compared to other products that serve the same need and have the same or lower outcome in LCA-analysis.

In order to facilitate the choice of goods and services that are environmentally friendly, Nature.is has compiled 11 eco-conscious guidelines that touch upon the most relevant sectors. The guidelines are clear and simple and help consumers pick the best available products from the viewpoint of health, environment and even social conditions, for what we usually call sustainable development.

Here in the horizontal row you see icons representing the guidelines and in the vertical column you see icons representing the different product categories. If you click on those icons you can read about each guideline and each product category. It is also easy to see which guidelines apply to each product type, as the relevant guideline icons are visible in a horizontal line next to the product.

The guidelines are: Energy, Fuel, Water use, Allergy, Hazardous Chemicals / Synthetic Chemicals, Heavy metals, Safety sheet, Environmental labes, Fair trade, Work environment and Recycling.

One or more of those guidelines are valid for every product. As soon as we grasp what we have to look for when choosing environmentally friendly products, eco-shopping becomes pure joy.

Practice makes perfect in eco-shopping like everything else. Our Earth cannot tolerate more exploitation and the disrespect often shown today.

Let´s join our hands together and practice eco-shopping!

Graphics: Eco-shopping icon and graphic showing how the tool works. Guðrún Tryggvadóttir, Signý Kolbeinsdóttir and Einar Bergmundur ©Nature.is.

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